Don Fox is Chief Executive Officer of Firehouse of America, LLC, in which he leads the strategic growth of Firehouse Subs, one of America’s leading fast casual restaurant brands. He also serves as its chief spokesperson, sits on various boards of influence in the restaurant community, and is a respected speaker, commentator and published author.
Don’s restaurant career started 44 years ago as an entry-level employee for an independent Italian restaurant in New Jersey. In 1980, he relocated to Florida with Burger King Corporation, which led to a 23-year career with the national chain. Don served in a variety of positions, from restaurant management and field operations, to R&D and new concept development.
He joined Firehouse Subs in 2003 as director of franchise compliance. He was promoted to chief operating officer in 2005 and was named chief executive officer in 2009. Under his leadership, the brand has grown from 65 restaurants to more than 1,145 restaurants in 45 states, Puerto Rico, Canada, and non-traditional locations, and is consistently recognized as one of the best franchises in the country.
Don is a mainstay at restaurant industry events and is often involved both behind the scenes and as an expert panelist and keynote speaker. He was named Operator of the Year by Nation’s Restaurant News in 2011, joining a long list of restaurant luminaries. Don was ranked No. 1 on FastCasual.com’s 2013 Top 100 Movers & Shakers list and received the prestigious Silver Plate award from the International Food Manufacturers Association (IFMA). Fox gives back to the restaurant community through active participation on various boards of influence, and is a member of the Board of Directors for the National Restaurant Association (NRA). In 2013, NRA awarded Don with its Advocacy Leadership Award. Don is the immediate past-chairman of the Florida Restaurant & Lodging Association, and continues his service as a member of the Executive Committee.
A published author, his most notable work is “Patton’s Vanguard – The United States Army Fourth Armored Division,” a history of General Patton’s most famed division.